Get our new listings before they go live on the siteJoin our Viber channel

About

The agency that truly
cares about you

New Key Properties isn't just another real estate agency. We're a team of people for whom honesty and client care aren't marketing phrases — they're how we work.

Limited

clients/month

0

hidden fees

100%

dedication

Our story

Our mission

We believe the real estate market needs more honesty. Too many people are let down by agencies that think only about their commission, not the client.

We work differently. We work with a limited number of clients so we can give each one maximum attention. We approach every deal as if it were our own — with full responsibility and care.

Our goal is to become the most trusted agency in Sofia — not through advertising, but through real results and satisfied clients.

Trust – Honesty – Results

Trust

We build long-term relationships based on honest work and real results.

Honesty

We tell the truth — even when it isn't what the client wants to hear.

Results

We focus on finding the right solution, not a quick commission.

Principles

Our values

The principles we bring to every deal and every client.

01

Transparency

No hidden fees, no surprises. You know exactly where you stand and what it costs you.

02

Personal approach

Every client is unique. We listen carefully and find solutions tailored to your specific situation.

03

Quality over quantity

We work with a limited number of clients each month to guarantee the highest quality of service.

04

Long-term thinking

We care about your long-term goals, not just the current deal.

05

Market expertise

We track the market constantly and give you a realistic picture — no exaggeration in either direction.

06

Commitment

We stay available and engaged from first contact through final signing and beyond.

Specialization

What we do

New Key Properties specializes exclusively in residential and investment property in Sofia — sales, rentals, and property sourcing.

Sales

  • Property valuation
  • Marketing and presentation
  • Negotiation on your behalf
  • Full legal support

Rentals

  • Finding tenants
  • Candidate screening
  • Lease agreements
  • Property management

Property sourcing

  • Needs analysis
  • Active search
  • Document verification
  • Negotiation and purchase

Ready to work with us?

Spots are limited. Get in touch now and see how we can help.

We use cookies to improve your experience on this site. Privacy policy